Susan Scrupski
Mad Men and the UNIX Wars
Tweet I’ve been cleaning out my closets and finding some real gems. I came across my old ad portfolio a few days ago. With all the increasing tension between transparency and privacy and the role of Internet freedoms, it’s hard to believe there was once a time not too long ago that computers didn’t “talk” [...]
“I just want to say one word to you. Just one word…” Elastics
Tweet My daughter is graduating college next week, and I’ve been thinking about all the advice this next generation will get from relatives and friends. In the 60s, Benjamin (Dustin Hoffman in The Graduate) received well-intentioned advice from Mr. McGuire, a family friend, to pursue the plastics industry. Plastics and U.S. manufacturing conjure up an [...]
Yes, this is a public shaming. Sorry. (Not really).
Tweet Really Microsoft? Did you just DM me TWICE? I will tolerate this from Russian spammers, porn stars, and the occasional life coach, but I will not sit quietly while you damage your brand @MSFTEnterprise. MSFT has always in the upper right “most likely to fail” quadrant for me with Social because the company has [...]
Crushpath Reboots the Pitch
Tweet I caught up with Sam Lawrence just before SXSW to hear about his latest milestone with the company he founded in 2011, Crushpath. Readers of this blog will remember Sam as the first highly visible CMO for Jive Software. Sam’s Go Big Always blog defined the category for social software back in ’09. Sam’s contribution [...]
Business Process 21C: The Jackhammer Tales
Tweet Over the past few months I’ve begun to reflect upon how I arrived here at the intersection of process and innovation in the Enterprise. It occurred to me that everything I learned as a researcher, a writer, and an industry observer in the services provider space (my pre-Internet career) now had great bearing on [...]
What’s Your Story?
Tweet Every social graph tells a story. In this sweeping visualization of nodes and connections, you can see the shape of my career history and relationships. This imprint of my LinkedIn social network was generated yesterday. You can see how new contacts and interrelationships jettisoned off from my base when I started to work [...]
