The 2.0 Adoption Council
The 2.0 Adoption Council is now part of The Dachis Group
What? Wow! How come? History Let’s begin at the beginning. The beginning of the social business (r)evolution didn’t begin in with web 2.0, it began with web 1.0 in the mid-90s. From research I published in 2000, we wrote this about the company Jeff founded in 1995, Razorfish: Razorfish’s vision states, “Everything that can be digital, WILL [...]
Don’t Lose Yards in the E20 Super Bowl
It’s that time of year again and everyone in the USA has Super Bowl Sunday on their minds. It occurred to me that common penalties in American football have a lot in common with penalties for rolling out an Enterprise 2.0 strategy and deployment. Here’s a quick chalk talk for e20 evangelists everywhere who are [...]
Kicking off the 5Ws of e20: Who, What, When, Why, and How?
Enterprise 2.0 is maturing, but most practitioners (even veteran players whom we could classify as “innovators”) agree that the opportunity for Enterprise 2.0 is still in its infancy. I saw affirmation of that today on member Laurie Buscek‘s post this morning, “Enterprise 2.0 Candy Store.” The good news is there are many, many more Enterprises moving [...]
If Social Media will be like Air, Enterprise 2.0 will be like Carbon
The year I transferred from a small, liberal State college to the ginormous State University, I started the fall semester with a bevy of difficult subjects: Chemistry, Calculus, Introduction to Philosophy, and Abnormal Psychology. When I showed up for my first day of Chemistry, little did I know I had entered the wrong classroom. I was [...]
Practical Advice for 2010 on 2.0 Adoption
As a year-end wrap-up, I asked a few of The 2.0 Adoption Council members to contribute some random words of advice on succeeding with 2.0 adoption. Happy New Year from Alex McKnight, Bert Sandie, Bob Singletary, Claire Flanagan, Dennis Pearce, Erik Britt-Webb, Greg Lowe, Greg Matthews, Jim Worth, Kevin Crossman, Kevin Jones, Mary Maida, Megan Murray, [...]
Secret Santa Surprise: Land of (not-so) Misfit e20 Toys
To close out 2009, I thought I’d write a wrap-up of some of my favorite Enterprise 2.0 platforms that for some unknown reason don’t have the visibility they may perhaps deserve in the broader landscape. If you’re shopping for Enterprise 2.0 platforms in 2010, please be sure to give a few of these a looksee. [...]
