The 2.0 Adoption Council
Focusing on Adoption (exclusively) is a Dead-End
For an early adopter market, adoption in this space always seems to get a bad rap. Why is that? Because adoption is not the end-game. It’s the beginning. In the Council, the members are focused on changing hearts and minds and promoting the use of social tools in order to drive acceptance for a new [...]
The Chief Evangelist Officer – How does your CEO compare?
We have a wide range of experiences with executive support relative to adoption of 2.0 in the Enterprise. Some of our members are ecstatic when their CEO blogs on an internal platform without first going through PR; some try to keep the initiative under the radar of the leading executives. We’ve seen it all. [...]
Divided We #FAIL
With all my dedicated passion for the social web and its inspirational, world-changing promise, people often wonder why I’ve chosen to focus on the enterprise. My answer is: because it’s hard and #ifnotyouthenwho? One of the last bastions of resistance to embrace the tenets of 2.0 philosophy is found in the large corporate culture. It also [...]
Nomination Season Begins! Who will be Internal Evangelist of the Year 2010?
It’s that time again. Last year was our inaugural celebration awarding a Council member, “Internal Evangelist of the Year.” (#IEoY09) We created this award to recognize an individual who has gone above and beyond the #dayjob requirements and truly has been an inspiration for the company leading a radical (and most often) difficult transformation of [...]
Adoption is Dead. Long live Adoption!
Rumors surrounding the death of adoption have been greatly exaggerated. The 2.0 Enterprisey crowd is gearing up to head to Boston for our annual pilgrimage. This will be my fourth conference as a participant and board member. Having watched and often interpreted the trends in this sector, I find it interesting to report that things have not [...]
Let Go and Let Talent
What is the most important leadership competency for the successful enterprise of the future? According to a new study by IBM’s Institute for Business Value, CEO’s point to creativity as the engine for future growth. Creative leaders are key to driving the kind of change large organizations require to wrestle with global complexity and information overload. [...]
